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Mobile, Online Video Ads to Buck the Downward Trend in 2009

Google was both the top parent company and the top Web brand in June, according to Nielsen Online.

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The Psychology of Mailing

Email marketing is very much an exercise in human psychology, at least effective email marketing.

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Dos and Don’ts of Social Media

Because social media is designed primarily for networking with friends and peers, it is a delicate space to convey marketing messages. Like any social event, marketers should learn a certain kind of etiquette when entering this realm. Collin Douma, VP of social media, Proximity Canada; Paul Dunay, global managing director of services marketing for Avaya; [...]

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Eight O’Clock leverages AMC’s Mad Men for social push

Coffee brand Eight O’Clock is the primary sponsor of a number of social media pushes for AMC’s acclaimed drama series Mad Men. The partnership includes a “Mad Men Yourself” avatar-making site, online games and e-cards featuring images from the show, all created by Eight O’Clock’s agency S3.

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Help! Someone Stole My Twitter Photo and Bio

Okay, I’m in double trouble on Twitter.
Someone or something is posing as me on Twitter – not once, but twice.
My image and bio can be found on at least two other accounts.
Problem is, some tweets include links to XXXBlackBook, an X-rated site. (My employer isn’t going to be happy about that.)
Plus, a typical search on [...]

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